5 minutes of the audio book read by author, John Jantsch
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LEMON: a Radically Fresh Take on Leadership
An interesting 16:39 min listen
LEMON Leadership: Radically Fresh Leadership by author Brett Johnson is a fresh way to understand leadership styles.
These workshops are exactly that - clarity breaks. Time to spend 90 minutes focused ON your business rather than IN your business. Won't be going it alone. Dave Chin will be your guide and you will have the advantage of other business owners sharing their ideas and ah hah's.
Join Dave Chin for this important clarity break to discuss John Jantsch’s book, The Referral Engine: Teaching Your business to market itself, which offers practical techniques for harnessing the power of referrals to ensure a steady flow of new customers. Keep those customers happy, and they will refer your business to even more customers.
The secret to generating referrals lies in understanding the "Customer Referral Cycle"- the way customers refer others to your company who, in turn, generate even more referrals. Businesses can ensure a healthy referral cycle by moving customers and prospects along the path of Know, Like, Trust, Try, Buy, Repeat, and Refer.
In the workshop, Dave will cover the 4Cs of Marketing: Content, Context, Connection and Community.
Then you’ll have time to:
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Teach your business to market itself.
Word-of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company.
LEMON is an acronym, which represents the five different approaches to leading: Luminary, Entrepreneur, Manager, Organizer, and Networker. Which one are you?
Understanding these leadership types uncovers important keys to dealing with yourself and others in situations calling for different types of leaders. Much has been written on leadership, but LEMON Leadership expands our view of leadership to five distinct styles.
How To Get The Most Out Of The EOS® Clarity Break™ Whittle & Partners , 4:26 min.
In this workshop Dave Chin will help you to identify which type of leader you are and show you how to apply your specific characteristics within your organization.
Clarity Breaks are a chance to step away from the day to day running of your business and get focused on improving some aspect of your business.
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